Business Insider | by Kim Bhasin | 10/15/12
Companies tend to shy away from politics, but Nordstrom has jumped right into the fray.
Nordstrom president Blake Nordstrom sent an email to employees saying that he and his two brothers Pete and Erik — who are presidents of merchandising and stores, respectively — support the right for gays and lesbians to marry.
In the past it has been pretty rare for a company to come out so strongly on a political issue, but lately a bunch of companies have voiced their support of gay marriage, including big brands like Starbucks and Amazon.
And of course Chick-fil-A sparked an intense national debate this summer when its president Dan Cathy spoke out against gay marriage.
Here’s the full text of the Nordstrom email:
To all employees:
We have long had a philosophical approach to our business to be inclusive about the way we serve customers as well as how we work to create a workplace where every employee is welcomed and respected. It’s simply how we operate.
With respect to our gay and lesbian employees, Nordstrom was an early adopter of adding sexual orientation to our anti-discrimination policy, which means we guarantee the same legal rights and protections in our workplace to gay and lesbian employees just as we do for other employees regardless of sex, race, color, creed, national origin, religion, age, marital status, pregnancy, physical, mental or sensory disability, and gender identity. This goes beyond the Federal government’s protection in Title VII, the Civil Rights Act of 1964, which still excludes sexual orientation. In 1998, we began offering life partner benefits to employees.
We feel the next step in this journey is to now support freedom to marry, also called marriage equality. There is a lot of awareness of this issue across the country and we’ve heard from many employees and customers. We gave this thoughtful consideration and felt the time was right to come out in support of this civil rights issue. It is our belief that our gay and lesbian employees are entitled to the same rights and protections marriage provides under the law as all other employees. We also believe supporting freedom to marry will help us create a more attractive and inclusive workplace for our current and prospective employees. Again – this decision is consistent with our long-time philosophy of inclusivity and equality for our customers and employees.
We recognize there are differing opinions about freedom to marry. We hope we’ve been clear about why we made this decision. To all of our employees – if you choose to talk about this with each other, please do so respectfully. We want you to be informed about our position so you can also respectfully answer any customer questions that come your way.
Blake, Pete, Erik